The most ambitious project of RMAI is the quarterly journal devoted to rural marketing. It is being brought out regularly since the latter half of 2006. Subscriptions are offered @ Rs. 600/- per annum (Four issues).


On the research front, a National Study on Rural Retail, the first ever study undertaken by RMAI, co-sponsored & conducted by Francis Kanoi, a Chennai-based Marketing Research agency.


The Association published anotherreport on the 'Impact of the Economic Slowdown on Rural Markets' based on secondary data and a Dipstick Study conducted by MART, on behalf of the Association.


The most recent Publication by RMAI is a National study on “Haats as Marketing Hubs”. Copy can be obtained from Dipika Sengupta at the rate of Rs. 1,500/- per copy.

 

           
Follow Us  
 

All Rights Reserved

Terms & Conditions | Privacy Policy

Powered by ValleSoft